Performance Marketing & Growth
Turn marketing activity into measurable business growth.
I help businesses build better acquisition and conversion systems through paid media, tracking, landing-page optimization, and practical experimentation.
Core Expertise

Amr Elgendy
Performance Marketing Specialist
About
Making better growth decisions.
Methodology
Marketing is a connected system — not just a set of ad campaigns.
A reliable growth system requires discipline across five stages. Missing one breaks the loop.
Acquire
Reach the right people through clear, targeted paid-media strategy and execution.
Measure
Establish reliable tracking and attribution before making any scaling decisions.
Convert
Improve landing pages, offers, and entire conversion journeys to maximize traffic value.
Learn
Analyze performance data, identify points of friction, and test clear hypotheses.
Improve
Turn data and learnings into better next actions for continuous, compounding growth.
The Library
Explore the Library
I document what I learn. Browse articles, tools, and experiments to sharpen your own marketing systems.
Latest Insights
From the Library
Work With Me
Ready to build your growth system?
If your current setup feels fragmented — or you want an experienced eye to audit your tracking, paid media, and conversion strategy — let's talk.
Tracking & Attribution Audit
GA4, GTM, and conversion events reviewed end-to-end.
Paid Media Strategy
Google Ads and Meta Ads structure, targeting, and budget allocation.
Landing Page & CRO Review
Identify friction points and prioritize improvements before scaling.